Unity Software Inc. (NYSE: U) operates a real-time 3D development platform. Its platform provides software solutions to create, run, and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. The company offers its solutions directly through its online store and field sales operations in North America, Denmark, Finland, the United Kingdom, Germany, Japan, China, Singapore, and South Korea, as well as indirectly through independent distributors and resellers worldwide. The company was founded in 2004 and is headquartered in San Francisco, California.
Unity Software is an important player and a market leader in the gaming industry. It provides the software tools that help game developers build, run, and market world-class games. In 2019, over half of all mobile, PC, and console games, which included billion-dollar games like Angry Birds and Pokemon Go, ran on the Unity platform.
Unity’s core technology lies in its game engine, which is software that helps developers create exciting in-game experiences while powering the complex processes running in the background. Unity benefits from having a highly sticky customer base.
In 2020, Unity reported a 43% surge in revenue to $772 million as lockdowns supercharged video game demand. While that was an explosive growth rate, I think the best is yet to come. Unity’s 2020 revenue represented just 6% of its estimated addressable market of $12 billion, giving it plenty of room to run.