( covers technology, startup, and city-based news. Besides covering latest news, it covers product reviews, business technology and online security software. The company is also well known for its events and startup mixers. Over the years, has hosted hundreds of community events, created programs designed to help elevate and educate startups, and worked with dozens of Fortune 500 clients, guiding them with strategies, events, content, and programs to connect them with tech savvy audiences and startups.

The company was co-founded in 2006 by former Tribune and AOL product strategist, long-time tech blogger, and new media pioneer Frank Gruber and early Feedburner employee Eric Olson as a way to better amplify the local Chicago tech startup scene. In 2010, Frank joined forces with Jen Consalvo, a former director at AOL, to scale the company into a powerhouse for tech events and media.

In December 2017, was acquired by MVF, a global business that owns a number of leading digital publications and resource guides, and currently headquartered in Austin, Texas.

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